Senin, 12 Februari 2018

David Beckham presents an innovative care brand for men

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David Beckham presents innovative care brands for men
David Beckham announces the launch of the first global male care and style brand: HOUSE 99. The collection of 21 products unlocks a new dimension in beard, hair, face and body care, giving men with everything they need. to experiment with their performances and express their personal style.
The much anticipated product developed by David Beckham in collaboration with L & Oréal Luxe, incorporates a traditional barber culture with the latest formulas and textures.
Brand will be launched exclusively to Harvey Nichols in the UK on February 1, 2018 and will be available in Germany and 18 other countries by March 2018.

Home for your next appearance

As one of the world's most famous Icon icons, David Beckham has inspired and redefined the whole generation of the true meaning of "masculine". The constant experiment with his appearance has led to the topic of style not only accepted among men, but also shaped as part of modern masculinity. With this background, HOUSE 99 is developed:
"I am very happy to finally introduce HOUSE 99! For me, care and style is not just about looks, but also about feelings.This is about being comfortable, trying new things and creating your next appearance I created HOUSE 99 to inspire men, but also gave them the right product to experiment and feel 100% comfortable - no matter what style. Welcome Home. "- David Beckham, Founder of HOUSE 99.
HOUSE 99 product range combining David Beckham's love for experimenting with British barbecue culture and Oréal Luxe's ​​L &  expertise. It has been developed elaborately over the past two years to create a brand new groom care - the foundation for each man's next appearance.







HOUSE 99 - Redefining Styling

HOUSE 99 offers expert solutions for a wide range of hair and skin needs. personally tested by David. From everyday styles to completing stylistic changes, the products carry daily maintenance routines to a whole new level.
David is a holistic approach to hair, beard, skin and body styling programs daily. The HOUSE 99 series consisting of 21 parts, among others:

Feathered Fur & Groomed Fur

Texture, nutrition & beard and hair: This soft and feathery balm instantly becomes a stubborn beard, long bearded handle. She also tamed her hair to the middle and length and provided extra care.



Smooth Back Shaping Pomade

This bouquet gives hair a perfect grip with natural texture. Inspired by David's own daily routine, the product was developed for men in a hurry. It is resistant to moisture and sweat.

Greater Look Face Moisturizer

A lightweight formula that nourishes the skin to look healthy and fresh. Moisturizing extracts, spirulina and quinoa rich proteins smooth and revitalize the skin, reduce luster and support natural skin rays.




Statement Bold Tattoo Body Moisturizer SPF30

Body body lotion in spray form can be applied easily and quickly. The skin is supple, without any residue. The sun protection factor that is supplied 30 simultaneously protects against UV rays to preserve the tattoo luminosity.
Quinoa and spirulina form the basic formula of HOUSE 99. A protein-rich natural ingredient strengthens and revitalizes hair and beard fibers, refining the skin and making it glow.

HOUSE 99 - Community

HOUSE 99 is more than just a brand - its name combines two components: The term "HOUSE" It is David's goal to build an inclusive community to share style tips, inspire, and promote new creations. The number "99", which he carries as a tattoo in his hand, marks a special year in terms of his personal life and his career. This year, he married Victoria, his eldest son Brooklyn was born and his club Manchester United won the Triple.

Thank you for reading and if you want to know more about the above article, you can visit the original article via the following link: Beautytipps.ch

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